Public Interest Alberta teamed up with Friends of Medicare to produce a series of four videos to kick off the campaign Alberta Seniors Deserve Better in advance of the 2019 provincial election. The campaign, with ads directed and written by Abdul Mailk, highlights the issues facing seniors in the continuing care system, and encourages Albertans to sign a petition to call on all of Alberta’s political parties to make strengthening seniors’ care a top priority in the 2019 provincial election.
The campaign tackles four main issue areas facing Alberta’s seniors in the current continuing care system: high out-of-pocket costs shouldered by seniors and their families for essentials like medications and personal items, the complexity of the referral system that makes accessing care confusing and difficult, the lack of legislation to mandate staff-to-patient ratios in seniors’ care, and finally, the profit motivation that comes with corporations providing much of our seniors’ care.
Alberta’s seniors have worked hard their entire lives to contribute to our province and deserve to live in dignity with high quality care. “This should be an election issue,” said Carol Wodak, a senior and member of the Public Interest Alberta Seniors’ Task Force at the March 5 video premiere. She added, “Caring for our vulnerable seniors now, caring for ourselves when we reach that point, ought to be a priority. Much more than saving any money, which in fact doesn't save us money in the end.”
Join us in calling on all of Alberta’s political parties to make strengthening seniors’ care a top priority in the 2019 provincial election. All parties must prioritize the public services that are so important to the health and well-being of Albertans — especially our seniors. Alberta seniors deserve better.
Learn more and take action at ABSeniors.ca